Kugwiritsa ntchito golide pamsika waku China kunapitilirabe ku 2021. Malinga ndi zomwe zatulutsidwa posachedwa ndi China Statistics Bureau, kuyambira Januware mpaka Nov. kugwiritsidwa ntchito kwa zodzikongoletsera ndi golide, siliva ndi miyala yamtengo wapatali kunasangalala ndi kukula kwakukulu pakati pamagulu onse akuluakulu azinthu.Malonda onse ogulitsa katundu wa ogula anali 39,955.4 biliyoni RMB, kuwonjezeka ndi 13.7% y/y.Pakati pawo, malonda a zodzikongoletsera ndi golidi, siliva ndi miyala yamtengo wapatali anali 275.6 biliyoni RMB, kuwonjezeka ndi 34,1% y / y.
 
Zogulitsa zaposachedwa za nsanja yotchuka ya e-commerce, mu Dec. dongosolo la zodzikongoletsera zagolide, kuphatikiza.K-golide ndi Pt zawonjezeka ndi ca.80%.Pakati pawo, malamulo ochokera ku mibadwo pambuyo pa 80s', 90s' ndi 95s' adawonjezeka ndi 72%, 80% ndi 105% motsatira.
 
Odziwa zamakampani amakhulupirira kuti anthu opitilira 60% amagula zodzikongoletsera chifukwa chodzipindulitsa.Mu 2025, Gen Z idzawerengera zoposa 50% ya mphamvu zonse zaku China zomwe zimagwiritsidwa ntchito.Pamene Gen Z ndi ogula azaka chikwi pang'onopang'ono akukhala msana wa anthu ogwiritsa ntchito, malingaliro odzisangalatsa ogwiritsira ntchito zodzikongoletsera adzakulitsidwanso.Opanga miyala yamtengo wapatali ku China ayesetsa kukonzanso zinthu zawo, poyang'ana msika wachichepere.Zodzikongoletsera zagolide zidzapindula ndi kukwezedwa kwa kugwiritsidwa ntchito pamsika womwe ukumira komanso kukwera kwa magulu ogula atsopano a Gen Z ndi zaka chikwi m'kupita kwanthawi.